The PPC (Pay per Click) advertising is a kind of online advertising that permits advertisers to advertise across Google, Yahoo, and other search engines. If a user clicks one of these advertisements the advertiser is billed. PPC is usually more costly than other types of advertising on the internet, however it is efficient in reaching a large public.
PPC advertising is also referred to in other ways, such as pay-per call (PPC) or pay-per-lead (PPL) and pay-per view (PPV). It is crucial to select the appropriate kind of PPC advertisement for your company because the cost per click (CPC) will vary greatly. For instance, an ad posted on Google might have CPC of $0.50 and ads on Yahoo might have an average CPC as high as $2.00. It is also crucial to know how you're being charged for ads' impressions and clicks since this can influence your earnings.
0 Comments
Post a Comment